day and day is a brand created to supply fresh and delicious bread and pizza to customers visiting E-Mart at a low price. The brand, which bakes bread and pizza every single day, also sells freshly baked warm bread during its operation hours, based on its principle of 'we sell the bread that we bake today'. In particular, day and day pizza, created in the store and freshly baked in a fire oven, is a best-selling item that is not only cheap in price but also is loved by customers. The brand also serves more than 110 kinds of confectionery and baked goods from bread, pastry and pies, to cookies, cakes and pizzas.